毕业论文中文摘要在第十二届全国人大三次会议政府工作报告中提出的“互联网+”战略，其实质是将我国产业发展同互联网深度融合。而利用互联网发展“农电商”也是该战略的重要内容之一。本文基于案例研究方法，对我国的“农电商”发展现状，问题及原因进行了研究，其主要内容有：首先阐述了写作这篇文章的目的和意义，以及本文所使用的相关研究方法。第2总结并分析目前有关互联网+战略理论的研究，互联网+是利用信息技术和信息资源，与不同的产业领域与其各个环节进行结合，加快产业转型，最终实现高速信息化发展的过程。第3分析了互联网+战略下农电商的现状及问题。细分为在互联网+战略具体实施之前农业的经营发展模式，以及互联网+战略融入农业之后农电商新的运营模式。通过对比分析互联网+对农电商的影响。第4通过对实际案例的分析和总结更加直观的展现出互联网+及农电商目前的发展现状及相关问题。第5对应上述的问题给出了具体的解决方案。33124
关键词 互联网+ 农村电子商务 科技创新 经济发展
毕业论文外文摘 要
Title research on the development and strategy of agricultural electricity suppliers under the internet+ strategy of China
Abstract
Over the past ten years, the Internet + strategy in our country's strategic status is constantly improving, the application of information technology in various industries is becoming increasingly widespread. Using the Internet to reform the traditional industry of our country, the previous to industry as the main body, add "+ Internet Internet, but in a more physical forms appear, as the subject of a contradiction, and traditional industry has become the" + "to change, this change marking the deepening of China's stage of development, also accelerated the improvement of the road of socialism with Chinese characteristics. To make our country in the background of economic globalization, realize the green development, innovation and development, scientific development. As a new form of the emerging form, Internet + strategy is not mature and is in the process of continuous improvement and improvement.. Analysis of + status of development of the Internet, the Internet + practice experience summary, prospect the development trend of the Internet +, is conducive to the competent authorities at all levels accelerating Internet + strategy to promote local economic development in the region.
Keywords Internet+ Rural e-commerce Strategic innovation Economic development
目次
1 绪论 6
1.1研究背景 6
1.2研究目的 6
1.3研究意义 6
1.4研究方法 7
2 相关概念与理论基础 7
2.1 “农电商” 8
2.2“互联网+” 8
2.3我国互联网+战略的主要内容 9
3 互联网+战略下“农电商”现状及问题 10
3.1我国农业传统的经营模式 10
3.2农电商的特点及发展现状 10
3.3 农电商在“互联网+”背景下的问题及原因 13
4 典型案例及启示 15
4.1阿里巴巴投资建设农村服务站 15
4.2淘宝村——以浙江临安白牛村为例 16
5 互联网+战略下发展“农电商”的对策与建议 17
5.1政府支持 17
5.2制度体系 18 我国“互联网+”战略下“农电商”发展及对策研究:http://www.751com.cn/guanli/lunwen_30037.html